Customer Love

My wife had been out of town all of last week, so when she got back on Friday, we took the chance to do something we don't do too often: watch a few movies. We went and picked up two of them from the local store, one of which was National Treasure 2. Put it into the DVD player, fired it up, and got treated to eight and a half minutes advertisements.

The best part?

There was no way to skip or fast forward through them. (Even more fun when a pillow fell off the couch an onto the remote, causing the series to reset back to zero after going about a third of the way through).

I don't understand the reasoning behind it. We chose to pay for the movie. We are then forced to watch a preview for Snow White NOW ON BLU-RAY!!!! Followed then by further re-dredges from their vault, now on a brand new format. However, if we would have viewed the movie through an alternative means, we would have watched the movie, and just the movie, and not have been subjected to a bunch of marketing tripe.

Companies whine and whine about how their distribution rights are being infringed upon, and yet, they are the very one's who can't deliver a product that people want to pay for. Is anyone surprised here?


Chrome: Shiny Enough to Make a Difference?

A recent comic at UserFriendly.org made me smile. It's something that I can totally relate to:

Now that Chrome is little over a week old, I've had some time to use it. It's also been installed at home, and used by the Missus. Her initial thoughts can be summed up by the question that she asked after it had been on our system and set as the default browser for the day: "Did you really get rid of Firefox?" She then followed up with: "I want it back." I later found out that the browser had locked up on her several times, and that's why she wanted it back. Further thoughts from her are as of yet forthcoming.

My usage habits are a bit more complex. At work I use no less than two separate browsers most of the time, and sometimes as often as four due to the many online systems that I access (Firefox, IE, and occasionally Prism and Flock). How does Chrome fit in with all of that?

I've found that I much prefer Chrome's application shortcut feature to be a superior replacement to Prism (application shortcut + m.twitter.com = ROCK). As for just plain browsing (what I've used Flock for), I prefer Chrome as well. So two browsers have just been replaced with Chrome, not too bad!

What about the long term? Speaking personally, I don't think that Chrome will ever totally replace Firefox in my own use. There are just too many extensions that I rely on. For day to day browsing and non specific usage, it does a wonderful job, and is already gaining headway on my own PC here.

All of that aside, the most important aspect of Chrome is the competition that it will give both to Microsoft and Mozilla. Google's in a very good position to market and push a new browser (some may argue that they're in the best position). Competition breeds innovation and therefore a better product, consumers win all around, even those don't switch browsers.